Has enyone seen Anakin and Allegorithmic CEO in the same room yet?
Shhh! Do not disturb him!!! He has a Peter Jackson moment now! 
IF ANYONE HAS ANY IDEA, THAT HOW MUCH MONEY PETER JACKSON WOULD ASK /MONTH FOR AN OLREADY BOUGHT PERMANENT SOFTWARE LICENSE PLEASE SEND ME A PM!
https://medium.com/@sebastien.deguy/https-medium-com-sebastien-deguy-my-peter-jackson-moment-7dd64ba1d1f1
Jesus Christ... "Adobe is a company I have admired my whole life"...
Google "adobe ceo refuses to answer Australian pricing" if you want to understand who Sebastien is saying he admires. Where is the vomit emoji when you need it?
One of Peter Jackson's greatest achievements was staying as independent as he is and Sebastien is saying it's a Peter Jackson moment to sell his independence? I'm sure he's new position is exciting for him, but in no way is this a Peter Jackson move.
I've said it elsewhere, I'll repeat it here..
What I don’t get is how you can abandon your brand.. Building a brand like Allegorithmic did was a HUGE achievement.. Sure it’s very likely the tools will improve, but the brand equity’s gone, that’s a big big loss.
...
Substance is a fantastic product. Most of us will keep using it I suspect, and I do believe it will improve, but even with the same name, you’re now Adobe, and that sucks.
It was nice that Substance was one of the few highly successful content creation tools that hadn't been swallowed up by either Adobe or Autodesk. But from this point forward, it's not going to improve as a tool because the direction Substance will take will be in Adobe's interest in the context of it's other projects. It's right there in the blog! And it sure as HELL isn't going to improve things for customers - more money, less features and I agree with all the predictions about Substance Share's future by earlier posters.